Assess your business
Prior to completing our online application, you should carefully consider whether angel capital is right for you. For useful information pertaining to angel investment, please review our website and see our list of Helpful Resources.
You must complete our online application at Gust.com to start the process. We will then contact you to arrange a short interview to gain further insight into your business. Following this interview we will: a) invite you to an initial screening presentation; b) connect you with one of our members for help in evolving your business plan; or, c) be turned down as unlikely to receive funding from our members.
Your first live presentation to our members occurs at the Screening Meeting where you have a fifteen minute slot. You will make a short presentation to explain your deal and then answer questions from the Selection Team. Your presentation should be 5 minutes (or less) and cannot be more than 7 minutes. Explain your deal, do not waste time trying to sell it to the team. Typically there are 6 to 8 deals being presented, of which 2 (usually) will be invited to come to the next Presentation Meeting and ask for the member’s money.
Your second presentation will be at our Full Presentation meeting . You have thirty minutes to present and answer questions. For both meetings, an effective presentation is crucial to generating investor interest.
Interested members will form a due diligence team tasked with evaluating your business over the next two to three months. Our members will research your company from the following perspectives: Market Opportunity, Competition, Management, Sales and Marketing, Technology, Financial, Legal Structure and Deal Terms. For more detail see Evaluation Criteria.
Term sheet negotiation
After successful completion of the due diligence process, interested angel group members will present a term sheet that defines the structure of the investment deal – including type of equity and board of directors representation, using industry standard terms and provisions.
Funding & Beyond
When all parties are satisfied with the term sheet, closing documents are executed and your company receives funding. But remember, closing the deal is only the beginning of the angel funding process. Now you have access to network of value-added contacts and experienced professionals who can provide essential guidance for the growth and success of your venture. Adhering to the responsibilities at this stage will enable you to get the most from your angel relationship.